Updated: Jul 9, 2019
A very simple but very tastefully made website for a lingerie studio. The collection is limited but the pieces at Lozhko spell class, romance, sophistication and grace. The usage of laces is beautiful and soft. Every piece makes a bold statement and spells delicacy at the same time. I particularly love the use of colors and transparency.
Edge Bra – A bold statement . . . A delicate approach
The Lozhko design studio is constantly experimenting with preserving in their products the basic needs of women – convenience, beauty and sexuality. Each piece is designed meticulous to serve the perfect combination of grace and attitude.
Myroslava Lozhko – The Founder . . . The Photographer
Myroslava Lozhko is the founder of brand Lozhko. Women as a subject have always interested Myroslava, the extremes of being a woman. Tender but strong, beauty combined with patience and the unpredictable natures. She has been into photography since she was 12 years old and over the years she experienced many aspects and temperaments of women from various walks of life.
As Myroslava describes the Lozhko girl . . . “the one who loves red lipstick”. She is confident, full of energy and vitality, the real one with real “Girl Power”. Every piece at Lozhko has a character of its own, and the girl who owns a piece would rewrite a whole new character.
Bloom – A Red Hot Revelation
Myroslava believes lingerie is a way to communicate, to express yourself . She believes it to be a cultural expression and a means to show your individuality and belonging. The attitude of the lingerie would take over the wearer.
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