Pleasurements – Love Isn’t Blind

Updated: Jul 14, 2019


The House of Pleasurements is every woman´s paradise. A lingerie boutique, gorgeously decorated in a classic, monumental building in Amsterdam’s most authentic shopping street, the Herenstraat.

BORDELLE – The Best Seller

As the name suggests, Pleasurements is a  concept store selling erotic inspiration, ranging from lingerie to sensual accessories. Even the tagline of the shop “love isn’t blind,” made me giggle a little.
Rebecca van der Wurff – The Founder

Rebecca van der Wurff is the founder of Pleasurements. She studied at the Amsterdam University of Applied Sciences and she founded Pleasurements during one of her assignments. While she always knew she wanted to be an entrepreneur, but never expected that Pleasurements would become such a hit.

Pleasurements Collection

She started Pleasurements because she always was passionated about lingerie. Her very first jobs were in lingerie boutiques, but she was always in search for something different, more luxurious. She explored the world in search for the most special and exclusive lingerie brands in which she felt beautiful. And it was difficult to find everything in just one boutique or there were brands that did not ship worldwide. And she thought that if she experienced this difficulties, other women would experience the same.

Pleasurements Wine Dine Sixty Nine

Pleasurements Wine Dine Sixty Nine

Rebecca’s search for exclusive lingerie & erotica by designers has resulted in a seductive erotic couture collection. I mean, look at the collection and you would be spoilt for choices.
The store is sure to invoke fierce fantasies and offer a perfect ensemble to live it. While the store sells the in-house Pleasurements collection, a few of their other gorgeous designer lingerie labels are Bordelle, Chantal Thomass, MYLA, Agent Provocateur, Lascivious, Cadolle & Amoralle.

Pleasurements is the perfect source of inspiration for women who are exploring their sensual and erotic fantasies. The collection is carefully put together for everyone who loves stylish lingerie and erotics with the highest quality.


A woman is at her most beautiful when she is confident and therefore, Rebecca offers a collection that amplifies this feeling. She wants women to shine with confidence and let women enjoy and cherish that feeling.

The women who shop at Pleasurements is self conscious and thus, appreciates quality above all. These are women who do not look at the price tag when it comes to fulfilling their sensual indulgences.

Rebecca looks forward to having Pleasurement flagship stores around the world and be one of the key players online in exclusive lingerie. Andshe is confident that her lingerie label will be a success and will be sold by other retailers as well.


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